What Can Witnesses Learn From Romney’s Concession Speech?
From Katherine:
Now that the dust is cleared and we are all moving on, I wanted to tell you what I was thinking Tuesday night during Mitt Romney’s Concession Speech: “Wow – he is like the most improved witness ever!” A comparison of the Mitt of the campaign and the Mitt of Tuesday night is like the difference between a witness before being prepared and a witness after. Here are some great things he did:
He was Real. This is something that I work on with witnesses again and again and again. Remember how forced and not himself he was in so many speeches and debates? The campaigning Romney reminded me of so many witnesses who stop acting like themselves and start acting like other people during the stress of testifying. Tuesday night, the real Romney appeared. Warm, compassionate, a real and regular guy. That is always a goal for which to strive as a witness.
He was Connected. He not only connected with everyone in that room, he connected with the American people who were watching him. Getting a witness to understand the importance of connecting with the jurors is almost always a big task. Witnesses often think the connection is between themselves and their attorney or opposing counsel. Far from it. It is always with the jurors.
He was Gracious. The time for negative campaigning was clearly over. He didn’t treat his opponent like the enemy. The same is true for a witness on the stand. Don’t fight opposing counsel – let your lawyer and the jurors do that. That is their job, not yours.
He was Humble. Not humiliated – humble. There is a big difference. Getting a witness to be humble rather than defensive is a major task in many cases. Many people’s attitude toward the other side begins with the phrase, “How dare you –.” Instead, the attitude toward the jurors needs to be, “Thank you so much for being here.”
Whether he was your guy or not your guy, if you are an attorney and you put witnesses on the stand, you can learn a lot from what Mitt Romney did on Tuesday night during that speech. And so can your witnesses. I’m planning on using him as an example for a long time.
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